Web Design

Custom Web Design Process

Focused group of diverse young designers working on a laptop together at a desk in their startup office

1. Discovery

We begin our website design process by getting to know your business inside and out with our thorough Discovery meeting. During this meeting, we meet with the leaders in your business to define your industry, customers, products, services, and more.

2. Website Content

Once we have a firm grasp on who you are and what makes your customers tick, we move onto the content collection process. We believe that content is the strongest tool when it comes to your website. Content tells your story and moves your customer, by tearing at their heartstrings and really connecting with them. Content is also what makes Google’s index happy, and if the Google Index is happy, you’re going to be happy too!

Creating content for your website can be tedious, after all, you are the expert in your company but not necessarily a writer. We offer our content writing services so you don’t have to worry about it!

Our content extraction process is effortless on your part; we simply record video interviews with your team and ask you the questions your customers would. These videos can either be branded and placed alongside the content on your website, or they can just be used for our content writer’s reference.

If you enjoy writing and prefer to provide your own content, that’s okay too! We can place anything you provide on the appropriate pages.

3. Website Design Selection

Next is the fun part! Once we have an idea of the aesthetics and function you are looking for out of your website, we’ll find artists and designers to create various custom options for you to choose from.

Not Looking for Something Completely Custom?

No problem! We also offer a standard template option where we provide 5 different templates that we think fit your vision, and you choose which you’d like us to work from!

4. Site Development

After you choose your website design or template, we get to work building your site. At this time, we will simultaneously be placing and preparing the website content for your review.

5. Reviews and Revision

Next is the revision process. We use a two-step Alpha and Beta revision process to help keep things simple and moving along. Our team will guide you through this process and our easy-to-use review platform that allows you to make comments directly on the staging website.

6. Website Launch

After your final revisions are completed, it’s time to launch your brand-new custom or templated website for the world to see and start thinking about your on-going marketing plan with Inch Creative.


Andy Taylor

The other day I received your package. I was blown away by your company’s generosity in making things right. I was expecting the "peeler knife" to be a small peanut knife size knife, not a full-sized Buck folder. I am pretty much speechless! As for the fillet knife, it is exactly what I wanted. I am heading to north-western Ontario next week (north of Minnesota) where the fish can be shall I say large.

Thank you for your extreme above and beyond customer service, it is greatly appreciated


Kinetico Incorporate

Ted Jones

As you know we spend a great deal [AI1] of time, money and energy creating a top-notch program that really means something for our Dealers. I along with many, appreciate all you do for us in helping create that magic. You coming out to our Kinetico field sales meeting and listening to our concerns and coming up with a tremendous game plan is very much appreciated It is so nice being associated with a great team like Inch Creative!



Dennis Allen

Thank you very much for going the extra step, you don’t find that kind of customer service very often anymore.

CBIZ, Inc.

Kimberley S. Calderaro

Amy you have been truly wonderful through this whole process. Thanks!!!

LIXIL Water Technology Americas

Bruce L. Peyser

You are really an extension of our marketing team

Thompson Hine LLP

Alvidas A. Jasin

I highly recommend [Inch Creative].  They have worked with our store for several years, and also collaborated with Ernst & Young when I was there.  They are a top-notch group with excellent client service and very competitive prices.  Best of all, they don't require a huge commitment from their customers!   We like them so much that our HR department hired them to do our annual staff service award program.

Kinetico Incorporated

Mike Farris

Awesome as always [Inch Creative]! I appreciate the effort and energy you have expended. Exemplary service! You make me think that you care for our customers as much as I do!

CBIZ B&I Special Risk

Katherine Powell

You folks are fantastic - we have dealt with other vendors for these kind of materials and this is by far the easiest and most accommodating experience we've had. You are a fountain of patience.

clients love us.

Our Featured Reviews

Inch Creative delivers engaging retention and awards programs that are backed by support services that help you attain goals, whether that’s talent attraction and retention or community engagement. We work with you to develop strategic, customized branded campaigns that are sustainable and speak to who you are as a business. Find out more about our Web Design Services.